Monday, February 10, 2020

Benefits of a good online reputation



  • 1- HIGHER TRUST


A good reputation online increases trust for the business among the general audience. A company which in well known in the online media space is likely to sell its products and services to a higher number of people. When you get people to trust your brand , it translates into higher sales.


  • 2- REPUTATION INCREASES PROFITS


Although there is not hard and fast rule that reputation generates profits , however , brand reputation is a valuable asset for any company , business or enterprise. People are exposed to the company and they are likely to trust the products and services of the company.


  • 3- GOOD REPUTATION MEANS BETTER  EMPLOYEES


Although not every company requires a large number of employees , however , a higher brand value attracts the best talent. This ultimately results in higher productivity which is important for any business. Employees want to work in a company where they can utilize their talent


  • 4- GREAT IMPRESSION ON PROSPECTS


A good online reputation leaves lasting  positive impact on the prospects , both online as well as offline. People are convinced that the company has a good presence online and is actively engaged in selling its products and services .


  • 5- BETTER REPUTATION REDUCES RISK


Better reputation means that the conversion rates will be higher because prospects trust a company which has a better reputation. It reflects that the business or company is a market leader in that particular segment , and this attracts new customer and retains old customers .


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